MGT 5055 - Story Telling with Data

Credits: 3
This course is designed to equip future business managers with the skills to harness the power of data-driven insights in decision-making. This course bridges the gap between advanced analytics and executive communication, teaching students how to transform complex data into compelling narratives that drive strategic business decisions. Through a combination of case studies, hands-on projects, and exposure to cutting-edge visualization tools, students will learn to craft impactful presentations and reports that resonate with diverse stakeholders. Emphasis is placed on developing both the technical acumen to analyze data effectively and the creative skills to present findings persuasively. By mastering the art of data storytelling, students will gain a competitive edge in today’s data-rich business environment, enabling them to communicate complex insights clearly, influence key decision-makers, and lead data-driven organizational transformations.